

Mt Isa Rodeo
Event Coverage | Rodeo | Outback Queensland
Scope: Full-team multi-day coverage, cinematic videography, same day reels
Tone: Bold, authentic, high-impact, community-driven
Location: Mount Isa, QLD (AUS)
In the heart of Queensland’s red-dust country sits one of the toughest and most iconic rodeos in the world — the Mount Isa Rodeo. It’s the biggest in the Southern Hemisphere, and for the Double M Productions team, it was a chance to capture Australian rodeo at full throttle.
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Across four massive days, the crew worked side-by-side to film the energy, emotion, and atmosphere that make Mount Isa legendary. From the chaos behind the chutes to the roar of the grandstands, every moment was documented with cinematic precision. As the dust hung in the air and the floodlights cut across the arena, the team captured the spirit of the event — the power, the pride, and the people that make the Isa what it is.
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The Mount Isa Rodeo is more than an event — it’s a living symbol of the outback’s heartbeat. Through the team’s lens, it became a story of tradition, teamwork, and the undeniable connection between people and the land.